Juli Circle Small Has Attendees Calling “Trim” the Next Hit From a No-Skips Playlist After Exclusive Media Day Preview
Writen By Rocki Patrice Big Cat Records is back in the spotlight, and Juli Circle Small is giving Atlanta
Writen By Rocki Patrice
Big Cat Records is back in the spotlight, and Juli Circle Small is giving Atlanta something new to talk about. Could he be this generation’s Gucci Mane?
ATLANTA, GA — Big Cat Records is building momentum around its newest chapter with artist Juli Circle Small. His single “Poppin Out” is helping pave the way, but the conversation following his exclusive Media Day at Patchwerk Studios has shifted toward what’s coming next.
During the private listening session, Juli played several unreleased records from his upcoming project, giving media personalities, DJs and tastemakers an exclusive first listen. Among the records previewed, “Trim” had attendees talking, with some describing it as the next hit from a no-skips playlist.
“Trim” is a record that explains a series of actions described as “I went trim!” The Atlanta-originated term carries Atlanta culture in the record, making it easily an Atlanta anthem. It’s more than just another record; it brings a familiar piece of Atlanta’s language and lifestyle into the music, giving listeners something they can recognize, connect with and make their own.
Atlanta has always been a city where music, culture and language move together. From the sounds that influence the national rap conversation to the slang and expressions that become part of everyday culture, the city continues to set trends that reach far beyond its borders. Records that capture that local identity often have the ability to connect with audiences on a much larger scale.
With Atlanta defining the direction of music and rap culture, and Juli controlling the traffic in Atlanta, it’s safe to say Big Cat Records signed the next biggest artist in the current climate of music. That’s a big deal!
More Than a Listening Session: A Room Full of Industry Eyes
The Media Day brought together media personalities, DJs, tastemakers, producers and entertainment platforms for an opportunity to hear the music firsthand and connect with the artist. Having an opportunity to preview unreleased music in an intimate setting allowed attendees to experience the direction of the project before its official release.
The conversations surrounding “Trim” and the upcoming project reflect the importance of putting music in front of the right audience. DJs can introduce records to new listeners, media platforms can create conversations around emerging artists, and tastemakers can help bring attention to music before it reaches a wider audience.
For an artist building momentum, those relationships matter. Media Day created an opportunity to bring those different parts of the industry together under one roof while giving Juli a platform to introduce his sound and personality.
The Big Cat Records Legacy
Nearly 20 years after Big Cat Records made its mark with Gucci Mane, the label is positioning itself for another chapter. Gucci Mane’s success helped establish the label’s name in Atlanta’s hip-hop history, creating a legacy that naturally brings expectations to whoever steps into the spotlight next.
Now, Juli Circle Small has an opportunity to introduce a new generation to the Big Cat Records name. While every artist has to establish their own identity, the connection between the label’s history and its newest artist creates an interesting conversation about what comes next.
With “Poppin Out” helping set the tone and unreleased records like “Trim” generating early excitement, Juli is giving the industry something to pay attention to.
The Media That Made It Happen
A special shoutout to everyone who pulled up, including @mrhankey, @lilbankhead, @djsteel, @goodgameauntie, @lala and so many more who showed support and helped make the day a success.
The presence of media outlets, DJs and industry professionals helped create the environment for meaningful connections, music discovery and exposure. Events like these provide artists with an opportunity to get beyond the traditional release announcement and put their music directly in front of people who can help move the conversation forward.
For the magazines and media platforms that missed Media Day, get on the schedule! This is a behind-the-scenes look at what you missed, and there’s still an opportunity to get involved.
The Next Chapter Starts Here
Big Cat Records is back in the conversation. Juli Circle Small is controlling the traffic, and Atlanta is watching.
“Poppin Out” is helping open the door, but with “Trim” already creating conversation before its official release, the question is no longer just what Juli has coming next. It’s how far this new chapter can go.
Could Juli Circle Small be this generation’s Gucci Mane? That’s a conversation worth watching as Big Cat Records introduces its next era to the music industry.
Photo credits Glassy Cassie
